Entrepreneurial Development Exam Notes Part 4of5

Establishing a Small Enterprise

Embracing Entrepreneurship to Grow a Small Business

What is Establishing a small enterprise?

  • Establishing a small enterprise is the process of starting a business. 
  • It involves researching the business concept, developing a business plan, finding startup funding, registering the business, and launching the business. 
  • This process can take several months or even years to complete, depending on the size and complexity of the business.

Steps in establishing a small enterprise include:

  1. Research the business concept: You should research the market and industry surrounding your business to make sure it is viable before you start. This includes researching customer needs and wants, competitors, pricing, and potential suppliers.
  2. Develop a business plan: A business plan is essential for setting out how you will operate your business. It should include your business goals, strategies and objectives, financial information, and a marketing plan.
  3. Register the business: You will need to register your business with the relevant government authority, such as the Australian Securities and Investments Commission (ASIC).
  4. Find startup funding: You will need to find funding for your business. This can be from your own savings, a business loan, or equity funding from investors.
  5. Launch the business: Once you have registered your business and secured funding, you can start the process of launching your business. This includes setting up your premises, hiring staff, and creating a product or service.
  6. Market the business: You will need to market your business to potential customers. This includes creating a website, advertising, and networking.
  7. Develop a customer base: Once you have started marketing your business, you will need to develop a customer base. This can be done through word of mouth, referrals, and repeat business.
  8. Monitor cash flow and financial performance: You will need to manage your finances and keep track of your cash flow. This includes monitoring your income and expenses and ensuring that your business is profitable.
  9. Develop business systems: You will need to develop systems for managing your business. This includes accounting, customer service, inventory control, and human resources.
  10. Monitor and manage growth: As your business grows, you will need to monitor and manage the growth. This includes assessing the performance of your business, staying on top of trends, and adjusting your strategy as needed.

Explain the Project identification and selecting the product:

  • Project identification and selecting the product is the process of determining which product or service an enterprise is going to offer. 
  • This can involve researching the market, assessing the competition, and analyzing customer needs and trends. 
  • Once the product or service has been identified, the next step is to develop a business plan for how the product will be produced and marketed. 
  • It is important to consider the cost of production, the expected demand, and the projected profitability of the product before launching it.

How will you select a product for your business?

When selecting a product for your business, you should consider the following factors: 
  1. The market demand: Research the market to identify a product that has a good demand. Consider the target audience, pricing, competition, and the products that are currently being offered. 
  2. Cost: Consider the costs associated with developing, producing, and marketing the product, and make sure that it fits your budget. 
  3. Quality: Ensure that the product is of good quality and competitively priced.
  4. Brand: Evaluate the potential of the product in terms of brand recognition and loyalty.
  5. Scalability: Ensure that you can scale the product to meet the changing needs of the market. 
  6. Resources: Ensure that you have the necessary resources and expertise to produce, market, and manage the product. 
  7. Distribution: Identify the best distribution channels to reach your target market. 
  8. Timing: Consider the timing of the product launch, as well as the potential impact on the market. 
By taking all of these factors into consideration, you will be able to select the best product for your business.

Explain the Generation and screening the project ideas: 

  • Generation and screening the project ideas is the process of creating and evaluating different project ideas to determine which ones are worth pursuing. 
  • This process involves brainstorming, researching, and analyzing different ideas to identify which ones have the most potential. 
  • Once the ideas have been identified, they must be evaluated and compared to determine which ones are the most feasible and have the highest probability of success. 
  • It is important to consider the resources, market potential, and profitability of each idea before making a decision.

Product idea generation & screening is the essential step in promoting a business, Comment:

  1. Product Idea Generation: Generating creative and innovative product ideas can help your business stand out from the competition and attract new customers.
  2. Screaming: Screaming is a way to get your message across and draw attention to your business. It is a great way to get your message seen and heard in a crowded marketplace.
  3. Increasing Brand Awareness: Screaming can help increase brand awareness and reach more potential customers.
  4. Building Trust: People are more likely to trust a product or service when they have heard it advertised, either through screaming or other forms of advertising.
  5. Creating a Positive Image: Creating a positive image of your product or service can help attract more customers.
  6. Targeting a Specific Audience: Screaming can help you target a specific audience and draw their attention to your product or service.
  7. Generating Interest: Screaming can help generate interest in your product or service and encourage people to learn more about it.
  8. Increasing Engagement: Screaming can help increase engagement with your product or service by helping to create more conversations about it.
  9. Driving Sales: Screaming can help drive sales by drawing attention to your product or service and encouraging people to purchase it.
  10. Improving Customer Retention: Screaming can help improve customer retention by keeping your product or service in the forefront of people’s minds.

Write a brief note on Market analysis, Technical analysis and financial analysis (upto cost of production) Project formulation:

Market analysis refers to the process of researching and analyzing the target market for a product or service. This includes studying the customer demographics, analyzing customer needs and preferences, and assessing the competition. 

Technical analysis involves researching and understanding the technology necessary to produce the product or service. 

Financial analysis focuses on assessing the costs associated with production and determining the profitability of the project. This includes estimating the cost of materials, labor, overhead expenses, and other costs associated with the project. By analyzing the market, technology, and finances of the project, a business can determine whether or not it is feasible to pursue.

What is Assessment of project feasibility?

  • Assessment of project feasibility is the process of determining whether or not a project is worth pursuing. 
  • This involves researching the market, analyzing the technical aspects of the project, and evaluating the financial costs and returns. 
  • The goal is to determine if the project is viable and will be profitable in the long run. 
  • Factors such as market demand, competition, technology, cost of production, and expected return on investment are all taken into consideration when assessing the feasibility of a project.

Preparation of project report - explain:

    1. Gather information: The first step in preparing a project report is to gather the necessary information. This includes collecting data related to the project, reviewing documents and reports related to the project, and interviewing stakeholders who have been involved in the project.
    2. Analyze the data: After collecting the data, it is important to analyze the data in order to draw conclusions and make recommendations. This includes looking for patterns, trends, and relationships in the data.
    3. Identify key findings: After analyzing the data, it is important to identify the key findings from the analysis. These key findings will be the basis for the recommendations in the project report.
    4. Draft the report: Once the key findings have been identified, it is time to draft the project report. This should include an introduction, body, and conclusion.
    5. Edit and revise: After the project report has been drafted, it is important to edit and revise the report in order to ensure that it is clear and concise.
    6. Add visuals: Adding visuals to the project report can help to make it more visually appealing and easier to understand.
    7. Finalize the report: Once the report has been edited and revised, it is important to review it one final time to ensure that it is accurate and complete.
    8. Present the report: Once the project report is complete, it is important to present it in a professional manner. This includes formatting the report, creating a cover page, and ensuring that the report meets any additional requirements.
    9. Follow up: After presenting the project report, it is important to follow up with stakeholders to ensure that they understand the report and the recommendations.
    10. Archive the report: After the project report has been presented and followed up on, it is important to archive the report in order to have a record of the project and its results.

    Dealing with basic and initial problems of setting up of Enterprises:

    • Dealing with basic and initial problems of setting up of Enterprises involves identifying and addressing the common problems that business owners face when establishing a new enterprise. 
    • These problems can include finding the right location, securing funding, obtaining permits and licenses, managing cash flow, and hiring and training staff. 
    • It is important to research the local laws and regulations associated with setting up an enterprise, as well as identify the resources available to help make the process easier. 
    • Additionally, it is important to create a business plan that outlines the goals and objectives of the enterprise, as well as the financial resources needed to achieve them.

    write a note on market analysis, technical analysis, financial analysis and project formulation:

    Market analysis: The process of analyzing the conditions of the economic environment in which a business operates. It is important to understand the market in order to identify opportunities and threats, and to develop effective strategies to capitalize on them. Market analysis typically involves studying the industry, competitors, customers, products, and pricing.
    Technical analysis: The use of charting and other technical tools to assess the past performance of a security and predict its future direction. Technical analysis is based on the belief that prices move in trends, and that past price patterns can be used to identify those trends and forecast future direction.
    Financial analysis: The process of evaluating the financial performance of a business and its components in order to make informed decisions. Financial analysis typically involves analyzing a company's income statement, balance sheet, and cash flow statement. It is important to understand the financial health of a business in order to make informed decisions.
    Project formulation: The process of gathering and organizing information to develop an effective strategy for a project. Project formulation involves defining the project goals and objectives, developing a timeline, and outlining the resources and activities necessary to achieve the desired outcome. It is important to develop a well-defined project plan in order to ensure the successful completion of the project.

    How will you asses the project feasibility?

    • Identify the project’s objectives: The first step to assessing project feasibility is to clearly define the project’s objectives. This includes understanding the scope, timeline, and goals of the project.
    • Conduct a market analysis: A market analysis helps you understand the potential demand for your project. It also allows you to identify potential competitors and any potential risks associated with the project.
    • Analyze the financial feasibility: An important part of assessing project feasibility is determining the financial implications of the project. This includes analyzing the cost of the project, potential revenue streams, and the return on investment.
    • Examine the technical feasibility: This involves analyzing the technical aspects of the project, such as the availability of resources, the necessary technology and software, and the feasibility of meeting the timeline.
    • Evaluate the organizational feasibility: The organizational feasibility of a project involves assessing the organizational structure and the availability of personnel and resources.
    • Analyze the legal/regulatory environment: This step involves assessing any potential legal and regulatory implications of the project. This includes understanding the relevant laws and regulations, as well as any potential risks associated with the project.
    • Assess the project risks: Finally, it is important to identify and analyze any potential risks associated with the project. This includes assessing the technical, financial, and organizational risks of the project.

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